Consult with the person booking the campaign to get the size (or sizes) of design creative required for producing your billboard on flex-face vinyl. The design template or templates for production-ready creative differ depending on the size of the billboard location or locations in your campaign. Take a peek at our billboard advertising tips.
Select and download the correct template/s for the size of the billboard/s in your campaign. As a rule of thumb, billboards in Victoria and Prince George are 10'x20' in size. In Cowichan and Nanaimo, billboards are 10'x24'. There are a number of exceptions to this rule of thumb.
10'x20' Flex-Face Vinyl Production
Start with this file: 10'x20' Flex-face Vinyl Creative File Spec
10'x20' Flex-Face Vinyl Production Adobe Illustrator Template
10'x20' Flex-Face Vinyl Production Adobe Photoshop Template
10'x20' Flex-Face Vinyl Artboard Preview .pdf
10'x24' Flex-Face Vinyl Production
Start with this file: 10'x24' Flex-face Vinyl Creative File Spec
10'x24' Flex-Face Vinyl Production Adobe Illustrator Template
10'x24' Flex-Face Vinyl Production Adobe Photoshop Template
10'x24' Flex-Face Vinyl Artboard Preview.pdf
10'x20' Digital Creative Specification
Our digital billboard in Victoria (X-011N) displays 360px wide x 168px high, "maximum quality" RGB .JPG files at 72 dpi (72 PPI).
Here is a link to a handy reference guide that outline best practices for designing digital creative: Digital Best Practices Guide
Because some e-mail programs re-compress .JPG images and reduce quality, we do not suggest sending digital creative to us by e-mail. Please submit digital creative using our file transfer service.
ParkAds Location Specifications
ParkAds SAV specific to PK-A01
Start with this file: 4'x8' SAV ParkAds PK-A01 Creative File Spec
ParkAds SAV specific to PK-A02
Start with this file: 4'x8' SAV ParkAds PK-A02 Creative File Spec
For other ParkAds locations, please speak with your account executive.
It is also helpful to include a small, 72 dpi RGB .jpg proof (eg. 2500 x 1250 pixels for a 10'x20' creative) of your design for our reference. A low-res .pdf is also acceptable for the reference proof.