It's all about providing the right mix of advertising service and media to your clients while staying on budget. Outdoor media can deliver the results your clients demand at a shockingly low CPM (cost-per-thousand) impressions.
The fractionalization of traditional broadcast and print media means that you have to broaden the scope of your ad mix. Web and social media are great, relatively low-cost ways to get the word out but building traffic and "likes" to influence consumers and build market share for your clients can be a long, time-consuming slog. Consider jump-starting the campaign with outdoor media.
You can quickly determine billboard rates and plan an outdoor campaign with Coast Outdoor - right here.